Bigballs Announce Partnership with Gillette and YouTube
Bigballs has started the week in typically ballsy fashion. We are very proud to announce a pretty epic new partnership between Gillette and YouTube with us happily sandwiched in the middle. The goal is pretty ambitious – to completely reinvent the way people watch and interact with football online.
Bigballs is tasked with creating content not only for the Gillette Football Club which will bring together HD quality video from partners which cover top leagues like Spain’s La Liga and Italy’s Serie A; as well as news from sports content providers such as TalkSport and ESPN, but also owning and running YouTube’s biggest, newest and greatest football channel Copa90. It’s a seminal moment in our history as it moves us to not just producing shows and films, but also building our own audiences – sitting alongside our work on I AM PLAYR as we help to define the next generation of entertainment channels.
Here’s what BB’s Tom Thirlwall had to say on the matter “Bigballs Films is delighted to be the content partner for this groundbreaking and unique initiative between two of the world’s most famous brands. We’ve created fresh formats that reflect real football fans; their agony, ecstasy, humour and love for the game. Gillette Football Club is a landmark initiative and at Bigballs we pride ourselves in being at the forefront of next generation media we look forward to being a part of its success.”